Alright, my culinary comrades. Here's what Rich Chef Poor Chef has done since launch. Two awards. Twelve publications. Six months. No ad budget behind any of it. 1,895 copies in the first 12 days. No. 1 in 22 categories across 6 countries. Featured by CEO Times, Associated Press, Fox47, Barchart, and more. Something is happening here. And it isn't a marketing budget. It's the book. For anyone new, a quick introduction. I'm Yusuf Yaran. Bestselling author of Rich Chef Poor Che

Alright, my culinary comrades. I have something to share with you today. On May 19, 2026, Rich Chef Poor Chef® was named the Best Business Book of Hospitality and Career Category in the United States of 2026 by Best of Best Review. I started working in a small pastry shop in Istanbul at 13 years old. Sweeping flour off the floor. Helping the family. Not because I had a plan. Because I had to. That's where this all began. Decades later, after competing at the World Culinary Ol

Five Years of Silence, One Book Alright, my culinary comrades. Back in December 2020, I made a decision that felt a little crazy at the time. I stepped away from social media. Completely. No posts. No updates. No noise. Just quiet. I needed that silence to think. To reflect. To create something meaningful. And now, after 5 years in the kitchen of life, I'm finally ready to serve. I wrote a book. It's called Rich Chef Poor Chef®. It's officially here. This isn't another cookbo